FREE series of webinars launch this month
Join us in our ‘Wednesday Webinar’ series starting this week (9 July 2025).
This month, we kick-off with a unique opportunity to explore regenerative end-of-life solutions for wool carpets, hosted by Jodie Hatton, Design Manager Europe, Brintons Carpets Ltd.
This inaugural session, open to members and non-members, explores how wool carpet waste could be repurposed as a valuable agricultural resource – a fascinating look into circular economy innovation, spearheaded by one of the UK’s most respected design professionals in the sector.
Fibre to Farm – Creating a Regenerative End-of-Life System for Wool Carpets
Presenter: Jodie Hatton, Design Manager Europe, Brintons Carpets Ltd
Date: Wednesday 9 July 2025
Time: 2:00pm – 2:45pm
Location: Online via Microsoft Teams (registration required, please email info@uk-sfa.com with your name, organisation, and job title to secure your place.)
Why should you attend?
Designed to share best practice, technical insights, and innovation across the flooring value chain, the webinars will take place each month.
“We’ve developed this series to help the industry stay up to speed with exciting developments and to inspire collaborative action across the supply chain,” said Cathie Clarke, CEO of UKSFA.
“Each month, we’ll be bringing expert-led sessions focused on sustainability, design, recycling, reuse, and policy developments – some of which will be open to both members and non-members.
“We’re delighted to have Jodie Hatton from Brintons leading the first session, as it’s a brilliant chance to explore the potential of wool in regenerative systems. Whether you’re a manufacturer, designer, recycler or specifier, these sessions will help you stay informed and ahead of the curve.”
Future webinars will feature expert presenters from Aquafil, Tarkett and Object Carpet – covering topics from circular product design to advanced recycling technologies.
Book your place
The webinar on Wednesday 9 July 2025 is free to attend, but registration is required to receive the joining link. Please email info@uk-sfa.com with your name, organisation, and job title to secure your place.
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